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PRSP Celebrates 67 Years of Service As The Country’s Premier Organization for PR Professionals

The Public Relations in the Philippines (PRSP) today announced that it is celebrating more than six decades of service to Filipino public relations professionals, supporting young practitioners and helping further hone their talents. With a celebrated history that dates as far back as 1957, post-World War II, the organization has been dedicated to recognizing the importance of PR in business and empowering the people that drive it in motion. Composed of practitioners from various industries including business, government, non-profit organizations, medical, education, tourism and other professional services, PRSP aims to “advance the welfare of the Filipino people through dignified, effective and relevant practice of the art and science of public relations.” This mission of PRSP is fulfilled by continuously cultivating PR as an avenue that builds public confidence in an individual or organization, encouraging the study and improvement of PR among the aspiring and seasoned practitione

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Chickenjoyers Celebrate Their Love for The Philippines’ Iconic Fried Chicken

For the first time in Chickenjoy history, Jollibee brought together enthusiasts of its well-loved fried chicken at the day-long “I Am A Chickenjoyer Fan Meet” at Trinoma Activity Center last February 17. This joy-filled event gathered families and friends adding up to over 1,500 individuals to celebrate their shared love for the iconic Chickenjoy. “We are so excited to finally bring so many Chickenjoyers together in one venue and host an exciting day for them,” said Pamie Cruz, Senior Marketing Manager of Jollibee Philippines. “This is our way of thanking them for their continued support for Chickenjoy, and for spreading this love to their families and friends from all over the country and even all over the world.” Guests engaged in a slew of activities detailed in their event passports. From conquering the Claw Machine to trying their luck at the Giant Gachapon and mastering the Ball Bucket Shoot Out, attendees collected points, won limited-edition Chickenjoy merchandise, and creat

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TechLife Philippines Introduces Mikee Reyes and CK De Leon as Brand Ambassadors

TechLife Philippines officially welcomed media personalities and real-life power couple, Mikee Reyes and CK De Leon, as its first-ever brand ambassadors. The partnership marks an exciting milestone for both parties as it is the first brand-and-ambassador collaboration between the couple and the tech brand. Young, hard-working, and engaging, Reyes and De Leon are a fitting representation of TechLife’s core principle, which is to Make Life Simple for every young Filipino by providing easy-to-use and reliable tech that enriches user experience.  The new ambassadors, fondly called “Tito” and “Sizzy” by their supporters online, are popular digital creators known for their relatable content about lifestyle, career, and relationships. The duo has amassed a combined 1.8 million followers across major social media platforms.  “TechLife resonated with us because as individuals and as a couple, we value hard work and being efficient without losing sight of what makes us unique. We learned that

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Breaking Records: PalawanPay Hits 15 Million Mark of Registered Users in Less Than 2 Years

PalawanPay, the innovative e-wallet app from the trusted and leading Palawan Group of Companies, celebrates a remarkable milestone with 15 million delighted users in less than two years, solidifying its position as one of the fastest-growing e-wallet apps in the Philippines. This impressive growth is a testament to the organization’s unwavering commitment to constant innovation and placing the needs of its “sukis” (loyal customers) at the heart of its business, aligning seamlessly with the evolving digital finance landscape. Reflecting on this accomplishment, Third Librea, PalawanPay’s Business Executive Officer exclaims, "This underscores the growing confidence people have in PalawanPay. We have consistently aimed to cater to the needs of our ‘sukis’. With the surge in digital wallets, introducing our own e-wallet app became a natural progression, enabling us to provide fast, safe, and secure money transfers. We steadfastly uphold our brand promise of 'mura, mabilis, at walang kuskos

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5 Must-Haves That Will Make Your Next Get-Together Extra Fun

Catch-ups, throwbacks, and inside jokes—there’s nothing quite like the thrill of having a get-together with your squad. But sometimes, creating a lively, memorable atmosphere is key to bringing these long overdue hangouts out of your social media group chats. Whether you’re all planning for your next get-together or a spontaneous house party, you can never go wrong with having the essentials to get the party started. Here are some must-haves to add an extra dose of fun to your gatherings: Pump up the party with fun, laughter-inducing games. Kick off your get-together with fun games to bring out everyone's competitive spirit. Whether it's classic card games, strategic board games, or hilarious party games, these activities are a thrilling way to break the ice, setting the stage for a night of laughter and unforgettable moments. Amp up the mood with groovy beats. What's a party without a killer soundtrack? Ensure your gathering is filled with energy by investing in a good speaker an

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Ease into Lightness with UNIQLO’s Spring/Summer 2024 Collection

UNIQLO sparks the Spring/Summer 2024 season with the launch of its new LifeWear collection. Inspired by the call to “ease into lightness,” the collection circles back to LifeWear’s central ideas of comfort and versatility and updated for the season with new fits featuring a clean and casual style for work and play. “UNIQLO LifeWear is clothing designed to make everyone’s life better. They are pieces that compliment everyday lifestyles, and with our season theme of Ease Into Lightness, we showcase different key items that are a perfect fit for Filipinos’ different needs, highlighting our products’ quality materials, colors, textures and styles,” says UNIQLO Philippines Chief Operating Officer Geraldine Sia during the UNIQLO 2024 Spring/Summer LifeWear Collection Preview. UNIQLO’s Spring/Summer 2024 pieces come alive in soft pale tones like ecru and mauve pink. Natural linen and Supima Cotton also feel gentler, as jackets are made more comfortable and T-shirts thinner. All around, it’s

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Crispy Meets Creamy: Why Jollibee's Tuna Pie Should be Your Go-To Snack

Jollibee, the Philippines' most loved fast-food chain, invites Filipinos to treat themselves to a classic staple on its menu that has continued to capture the hearts and taste buds of snack enthusiasts everywhere - the Jollibee Tuna Pie. While the Tuna Pie has been a consistent favorite during Lent, the delicious and unique taste coming from the combination of a crispy crust and creamy tuna filling has made it into a go-to daily snack option. Jollibee's Tuna Pie really stands out due to its delicious blend of flavors, satisfying combination of textures, and different viand offering – that’s why more and more customers are enjoying it as their everyday snack treat. Popular influencer, Namy Ulenka, praised Jollibee’s Tuna Pie for always delivering on its promise to provide the best of both worlds, saying “the crispiness of the crust paired with the creamy tuna filling inside are a perfect combination. The Jollibee Tuna Pie is a real game-changer for me. It’s my go-to for my on-the-go e

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Experience the Roar Of The Dragon's Gaze In 4K With TCL's Chinese New Year Promotion

Fortune comes in different forms. As we usher in the Wood Dragon Year, TCL Electronics, a leading consumer electronics brand and the world's top two TV brand, is welcoming the new year with a special lucky promo. Experience the powerful Dragon's gaze in 4K with our latest 55” P735 4K UHD TV, now priced at just ₱23,995 – a savings of ₱9,500 from its previous price of ₱33,495! Plus, enjoy a free 2.1ch Soundbar worth ₱4,595. That’s a fantastic deal you won't want to miss! The P735 4K UHD TV is loaded with exceptional features like High Dynamic Range (HDR), 60Hz MEMC algorithm, Dolby Vision, Theatrical Dolby Atmos, and more! Gamers can also get more value-added features with HDMI 2.1 and Automatic Low Latency Mode (ALLM) that guarantee the silky smooth console gaming experience by deducting blurs and stutters. guarantee the silky smooth console gaming experience by deducting blurs and stutters. That’s not all! You also get to enjoy watching 700,000+ movies and TV episodes all in one pla

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Immerse In an All-New, Elevated Online Shopping Experience with Shopee Video

Shopee, the leading e-commerce platform in the Philippines, has elevated the shopping experience through the lens of creativity with Shopee Video, a vibrant space where sellers and buyers can connect, engage, and enjoy a seamless shopping experience through creative content. The newest addition to Shopee’s content ecosystem gives users the option to both watch and create videos within the Shopee app. Because the shopping experience is seamlessly integrated into the feature, creators can add product links to videos as they share their shopping recommendations, while viewers can easily add items to their cart as they explore an array of entertaining content. Diving into the endless world of shopping and entertainment Accessing Shopee Video is a breeze – conveniently embedded within the Shopee app, users can simply tap the Shopee Video icon on the bottom navigation bar to instantly immerse in current content trends. Viewers can seamlessly switch between the Following and Trending tabs

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Jollibee Celebrates Prestigious Anvil Awards Victories

Jollibee, the Philippines' largest and most beloved fast-food chain, is thrilled to announce its triumphant wins at the prestigious Anvil Awards. Presented annually by the Public Relations Society of the Philippines (PRSP), the ANVIL is the symbol of Excellence in Public Relations. It is awarded to outstanding public relations programs, tools and now, practitioners after careful screening by select PR professionals and judging by a distinguished multi-sectoral jury. The brand shined brightly with its accolades in several categories, including a Grand Anvil Nomination, underscoring its commitment to innovative and impactful campaigns. Anvil Awards Achievements Jollibee's outstanding entries were recognized in the following categories: 1. Title of Entry: Jollibee’s "Sarap ng Pasko"Category: PR Programs – Marketing and Brand CommunicationAnvil Award: Gold 2. Title of Entry: Jollibee’s “Sarap ng Pasko”Category: PR Programs – Best Use of DigitalAnvil Award: Silver 3. Title of Entry:

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