RACONTEURPH

Shopee kicks off 11.11-12.12 Sale, Jose Mari Chan as new face

Shopee has revealed its newest brand ambassador, and it's surely an iconic one just in time for the upcoming holiday season.

Just happened in exact day of the launch of its 11.11-12.12 Big Christmas Sale, the leading e-commerce platform announced Jose Mari Chan as its brand ambassador.

“Christmas is the most celebrated holiday in the Philippines, and Filipino shoppers are known to start the holiay shopping earlier. In line with this, we are once again bringing back the Shopee 11.11-12.12 Big Christmas Sale, this time with an even bigger lineup of promotions. We are also honored to have Jose Marin Chan, a household name in the Philippines, joining us as our first official Christmas ambassador. He embodies the Christmas spirit. And his positivity and cheery personality reflects Shopee's commitment to bringing more joy to shoppers this year-end season,” said Terrence Pang, Shopee's Chief Operating Officer.

Known as one of the country's premier singer-songwriters, Jose Mari Chan has made hit ballads and commercial singles. However, it was his iconic song Christmas In Our Hearts that made him hailed not only a legend in the music scene, but in pop culture, thus, being hailed as the Father of Philippine Christmas music.

That said, as part of recognition, Chan will then be appearing on Shoppee's latest television commercial airing nationwide all the way to December 12. Also, fans can look forward to a series of exciting affairs in the coming days, which includes once-in-a-lifetime experiences such as the opportunity to sing a duet with him, receiving a special dedicated song from him, or a hang-out with him on his Shopee Wish Bus Tour.

“Christmas is a time for us to come together and celebrate. I am thrilled to be joining the Shopee family to spread cheer to all Filipinos this festive season, and to be part of Shopee's first Christmas television commercial. I welcome everyone to join Shopee and I in kickstarting the Christmas season with Shopee 11.11-12.12 Big Christmas Sale and I look forward to collaborating with Shopee to deliver a series of surprises this Christmas,” said Chan.

Shopee's recent announcement marks the official start of the first wave of Shopee's 11.11-12.12 Big Christmas Sale wherein up-for-grabs for this 16-day-stretch are a variety of flash sale deals, sitewide and category vouchers, and even free shipping services on purchased products. This will take place 'til the 11th of November wherein users can look forward to discounts of up to 99% off all categories, daily free shipping promotions, and an upsized coins pool of over 11 Shopee Coins to be won from Shopee Shake.

Visit Shopee's official website for more information regarding Shopee 11.11-12.12 Big Christmas sale as well as the upcoming activations with Jose Mari Chan.