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Transforming Lives, One Smile at a Time: Listerine and Operation Smile Launch Speech Camp for Kids with Cleft Conditions

This holiday season, Listerine and Operation Smile Philippines (OSP) are spreading hope and transforming lives with the Gift A Smile Campaign. Through this inspiring initiative, five Speech Camps have been launched across the country, offering free speech therapy and oral health education to children who had gone corrective cleft surgeries. These camps not only help children rediscover their voices but also empower them with healthy, confident smiles – making the season brighter for families nationwide.

With cleft conditions affecting 1 in 700 babies born globally, the challenges go beyond physical appearance. Children with cleft palate often struggle with speech and are more vulnerable to oral health issues. While surgery addresses structural concerns, comprehensive cleft care, such as speech therapy, is essential for their development.

As part of its mission to transform lives, Listerine partnered with Operation Smile Philippines to donate ₱10 per bottle sold from September 22 to December 31, 2024. These contributions funded five Speech Camps in Cavite, Pampanga, Laoag, Naga, and Batangas, offering speech therapy to 20 children and equipping their families with oral health education.

The program kicked off in a heartwarming Speech Camp in Batangas, held at the Rotary Center - Rotary Club of Lipa City. The event brought together 20 speech pathologists and the Listerine team to create a day filled with therapy exercises, games, and learning sessions on proper oral care.

The program kicked off in a heartwarming Speech Camp in Batangas, held at the Rotary Center - Rotary Club of Lipa City. The event brought together 20 speech pathologists and the Listerine team to create a day filled with therapy exercises, games, and learning sessions on proper oral care.