PLDT's Digicon 2018 challenges businesses to be fearless

POSTED BY: Lionell Go Macahilig
2018-06-22 15:00:00 PHT

Over 1,000 C-level executives, business owners, and key decision makers gathered at one of the largest and most recogniable digital conventions in the country, the Philippine Digital Convention (Digicon). Spearheaded by PLDT Enterprise, the B2B arm of the country's leading ICT and digital services provider, in partnership with premier global market intelligence provider International Data Corporation (IDC), the fourth edition of Digicon was held at the Marriott Grand Ballroom in Pasay City from June 21 to 22, 2018.

"Digital innovation is at the core of our business transformation at the PLDT Group, given the constantly evolving technology landscape today. The future of societies and enterprises is anchored on their ability to evolve, and deal with ever present disruption is to adapt to what's here, what's now, and what's about to come," said PLDT and Smart EVP and Chief Revenue Officer and ePLDT President and CEO Eric Alberto.

Embarking on the theme Be Fearless, the 2018 Digicon serves as an avenue to introduce the groups's roster of new products and innovations, headlined by its Cloud Line, SD-WAN, and ePLDT Cyber Security services. Allowing the attendees to have a closer look at these groundbreaking solutions, the 2018 Digicon also hosts the Digital Expo, featuring experiential exhibitions, live demos, and virtual reality holograms.

"The fast pace at which new technologies are introduced is quite daunting, and sometimes overwhelming. Enterprises need to be fearless. Facing these challenges head on will enable them to be at the forefront of their perspective industries. This year's Digicon is bigger and more expansive as we not only launch the products that will revolutionize how enterprises of today will deal with tomorrow, but we're also highlighting the fearless customers and partners who've inspired and challenged us to innovate and push the digital frontiers even further," said SVP and Head of PLDT & Smart Enterprise Business Groups Jovy Hernandez in his opening remarks.

Headlining this year's plenary session is Emmy-nominated National Geographic host and sought-after global keynote speaker Jason Silva, focusing on the shifting technologies that are shaping humanity.

The second day of the convention hosts breakout sessions, consisting of workshops facilitated by expert analysts and mavens in industries such as banking and financial services, public sector and government units, retail, business process outsourcing, transport and logistics, and IT and gaming. Discussions delve deeper into digital adoption, covering the areas of robotics, cloud-enabled connected marketplaces, gamification, and the impact of artificial intelligence and blockchain technologies.

The 2018 Philippine Digital Convention is made possible through the co-sponsorship of Cisco, Fiberhome, Globaltronics, Huawei, Samsung, Nokia, Akamai Technologies, Vectras Inc., Polycom, Dell EMC, HP Enterprise, Intel, Palo Alto Networks, Soprano, and Telavi. Event exhibitions are hosted by AGS, Commworks, Fujitsu, IP Converge, Logitech, and Net Pacific.