Don't Pay Cash, PayMaya! campaign pushes digital payments in PH
Filipinos now have more reasons to go cashless as PayMaya launches its "Don't Pay Cash, PayMaya!" brand campaign promoting a more convenient and rewarding payment experience for all Filipinos nationwide. Through the upbeat consumer campaign, the digital financial services leader unveils an enhanced PayMaya mobile app, exciting new features, and more compelling merchant partner promos, as well as the best cashback promos and discounts for an overall more rewarding experience for all users. PayMaya's new brand campaign features a catchy jingle with lyrics promoting the best perks of going cashless, set against the tune of the song "Ligaya" popularized by the iconic OPM band Eraserheads. Through the campaign, PayMaya encourages all Filipinos to get more joy and value out of daily transactions by opting to use PayMaya instead of cash for all their payments needs. "PayMaya is undoubtedly the best way to pay in the Philippines today. Our formula is simple – make digital payments access
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