Shopee ranks 3rd on YouGov’s Global Best Brand 2021 List in the Philippines
With more consumers heavily relying on e-commerce, Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, constantly bridges the gap between consumers and sellers through its integrated ecosystem. With its continuous efforts to tailor and adapt to users’ needs, Shopee now ranks 3rd on market research firm YouGov’s Global Best Brand 2021 list in the Philippines, the only e-commerce platform on the list. Shopee was also recognized as the sixth-best brand globally. YouGov is an organization that’s considered a pioneer in online market research, and for this year’s Global Best Brands ranking, YouGov used data from 54 markets from customers around the globe. They tracked brands for at least six months — and another six months in the prior year’s period to support rankings. All brands are also currently being tracked to reflect the results under the improved brands category. YouGov’s ranking are based on its Index score, which measures overall brand health calculated by takin
READ MORE...