Smart and Shopee Launch Online Bayanihan for Children
Following the campaign’s success for frontliners, leading mobile services provider Smart Communications, Inc. (Smart) and Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, are teaming up for Shopee Bayanihan: Pamaskong Pambata for CRIBS Foundation. “We are happy to support this Pamaskong Pambata effort with Shopee, to help the causes of CRIBS Foundation,” said Precy P. Katigbak, FVP and Head of National Key Accounts at PLDT and Smart. “As part of the country’s largest integrated telco PLDT, we have incorporated child-safeguarding policies into our business. These cover various processes and programs for the workplace, marketing activities, product and service offerings, and trade community engagements; that’s why this campaign is very close to our hearts,” she added. Martin Yu, Director at Shopee Philippines, said, “Shopee is proud to partner with Smart once again, this time for our Shopee Bayanihan: Pamaskong Pambata initiative which aims to support the Filipino
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