Ride

Plug-in and accelerate: EV sector goes full swing in push for electric vehicle adoption in PH

The Electric Vehicle Association of the Philippines (EVAP) is leading the local electric vehicle sector in further pushing for the implementation of the provisions of the Electric Vehicle Industry Development Act (Republic Act No. 11697) over a year after the enactment of the legislation. This is the primary focus of the Philippine Electric Vehicle Summit (PEVS) 2023, the 11th and biggest edition of the pioneering event that promotes wider EV adoption in the country. The three-day exhibition and conference (October 19 to 21 at the SMX Convention Center in Pasay City) showcased the newest technologies, innovations, and product releases of the major EV sector players in the country and the region. Under the EVIDA Law, corporate firms and government agencies must have EVs that comprise at least 5% of their fleet. EV users are also entitled to dedicated parking slots in public and private buildings and establishments, where EV charging stations should also be installed for more convenien

READ MORE...

UNIQLO and White Mountaineering launch 2nd collab collection made with recycled materials

Global apparel retailer UNIQLO recently launched a second collaboration collection with Japanese outdoor clothing brand White Mountaineering. This new LifeWear features recycled materials in two outerwear styles for people of all ages. Recycled Hybrid Down Jacket--₱4,990 (three colors available) This jacket is filled with recycled down and feathers, sourced from used garments that customers have donated to stores. The sleeves and upper back employ padding to ensure warmth and ease of movement, while the wave quilting design enables stylish layering. The garment also features excellent water-repellency and heat-retention properties. Fleece Full-Zip Long Sleeve Hoodie--₱2,990 (four colors available) A parka that includes a fleece component made from 100% recycled polyester, combining long-layered boa fleece and a smooth-surface fleece material. The garment’s convenient features include pockets on the left chest and waist, size adjusters at the hem, and binder cuffs that make rolling

READ MORE...

HONOR Experience Store opens at Gaisano Mall in Davao

HONOR recently opened its HONOR Experience Store on the 3rd level of Gaisano Mall of Davao.  “We are overjoyed because starting today, Davaoeños can finally experience the HONOR’s powerful devices, which they have been looking forward to checking out and avail in store. This is the first of the many stores to be opened, and expect more stores to be unveiled here in Davao and other key areas of Mindanao in the months to come,” said Stephen Cheng, Vice President of HONOR Philippines.   The event was officiated by HONOR Philippines’ GTM Manager, Steven Yan, PR Manager Pao Oga, National Training Head Jaynard Lamarca; Karla Nangcas, Trade Marketing Manager, along with Mr. Johny Ong of MikroCell Davao. The event was attended by top Davao publications, both from print and online, along with top Davao content creators.  The recently launched powerful HONOR devices, HONOR 90 5G and its successor HONOR 90 5G Lite, were highlighted and reintroduced to consumers and media guests. HONOR fans and

READ MORE...

MDPPA celebrates 50 years of riding roads responsibly

The Motorcycle Development Program Participants Association, Inc. (MDPPA) representing leading motorcycle manufacturers such as Honda, Kawasaki, Yamaha, and Suzuki recently marked an incredible milestone with a grand celebration of its golden anniversary. This two-day event was a tribute to MDPPA's remarkable journey in shaping the Philippine motorcycle industry while advocating for responsible and safe motorcycling practices. With the theme "MDPPA Rider’s United: Riding Roads Responsibly for 50 Years," the event kicked off on October 6, 2023, at the Trinoma Activity Center in Quezon City, bringing together motorcycle enthusiasts, industry professionals, and the public to celebrate the enduring presence and positive impact of motorcycle enthusiasts over the past half-century. The event also aimed to foster a spirit of unity among motorcyclists, regardless of their diverse backgrounds, and to convey a clear message about the importance of adhering to motorcycle laws and promoting respo

READ MORE...

Jessy Mendiola is the newest #yobooBestie

You guessed it right—Filipino multimedia superstar Jessy Mendiola is yoboo’s newest brand ambassador! Having built a thriving career in the entertainment industry through the years, the all-around actress, model, and vlogger is now also a loving wife and supermom. She and her husband, Filipino-American TV personality Luis Manzano, welcomed their beautiful daughter Isabella Rose into the world in December 2022. “We are so happy to have Jessy join the yoboo family, as she navigates through the joys and challenges of motherhood,” said Chinen Rina, Pediatrician and Founder of yoboo. “The love and care she gives Isabella Rose is unconditional, and we want to give her as much support as we can through our baby skincare products. Our campaign #yobooBestie represents how a mother is also the best friend of her child and will always strive towards what’s best for them—and this commitment is something that yoboo deeply respects and cares about.” The exciting news was recently announced on yob

READ MORE...

UNIQLO Manila Global Flagship Store celebrates 5th anniversary in PH

Global apparel retailer UNIQLO marks the 5th anniversary of its Global Flagship store in the Philippines with exciting experiences and fun-filled activities for everyone to enjoy. Since its opening in 2018, the UNIQLO Manila Global Flagship Store has brought customers exciting things over the years. Being the biggest Global Flagship store in Southeast Asia, it is the home to the complete line-up of LifeWear items in the country, as well as unique experiences such as the custom printing service, UTme!, and special displays and collaborations with various local talents. As part of the brand’s appreciation for being part of Filipinos’ daily lives, UNIQLO is bringing customers an even better shopping experience as they ring in their 5th year from October 13 to 26.  Elevated Store. Elevated Essentials. Embrace the Future. UNIQLO Manila’s 5th anniversary promises to be one for the books with the theme “Elevated Store. Elevated Essentials. Embrace the Future.” Bringing the concept to lif

READ MORE...

Honda launches All-New BeAT and 50th Anniversary Limited Edition All-New BeAT and CLICK125

Honda Philippines, Inc. (HPI), the No.1 motorcycle manufacturer in the country, is celebrating 50 years of providing high-quality, innovative, and reliable motorcycles to bring the joy of mobility and comfort to every Filipino. Launched Sept. 23 at Market! Market!, the All-New BeAT is designed to give a new meaning to style and performance as it showcases a seamless fusion of impressive looks, optimum performance, and unmatched fuel efficiency. Modern style elements The All-New BeAT highlights a new body, color design, advanced features, and improved performance. The result is a striking youthful look that takes its new design style a step further. It is also available in three variants, the Playful, Premium, and the 50th Anniversary Limited Edition, differentiated by stunning colors and stand-out design elements. These factors give riders the chance to match their individual sense of style. The Playful variant comes in eye-catching colors, Fighting Red, Pearl Sylvestris Gray, Pear

READ MORE...

HONOR opens first Experience Store in Mindanao at SM City GenSan

It is indeed the season of giving already! Leading global smart devices provider HONOR Philippines just officially opened its 11th Experience Store in the Philippines and the First in Mindanao at SM City General Santos, located at 3/F Cyberzone.  “When we re-introduced HONOR in the Philippines, we had a vision of providing quality service to the Filipinos and we are very happy to see it coming to life. We just opened HONOR Experience Store in Mindanao making us more and more accessible nationwide,” said HONOR Philippines Vice President Stephen Cheng.  The successful store opening was officiated by Honorable Esperanza Sultan Kudarat Vice Mayor Lalaine Villaruel Suhanda, Promarigold Corp. Operations Manager Margie Panga, and HONOR Philippines GTM Manager Steven Yan.  Unstoppable HONOR 90 5G  Following the announcement of HONOR Philippines that the HONOR 90 5G is sold out just four days after its store release, the clamor for HONOR’s newest smartphone has reached a whole new level.  The H

READ MORE...

realme kickstarts 5th year anniversary with FanFest 2023 and 9.9 Mega Sale

realme Philippines is all geared up for its annual Fan Festival. A month-long of back-to-back events and fun-filled activities await the Squad as realme also celebrates its fifth year anniversary. This time around, realme brings the FanFest closer to its community around the country and initiates it in all three major islands for the first time: SM City Clark Pampanga in Luzon (Sept. 9), SM Lanang Premier Davao in Mindanao (Sept. 16), and SM City Seaside Cebu in Visayas (Sept. 23). Exciting roster of events, activities, and other initiatives The realme FanFest continues to be an effort for realme to stay connected to its fans, all while creating an opportunity for the brand to give back to its community through a festive celebration. The Squad can look forward to interactive programs and segments where local talents are recognized. The realme Dare To Represent is back on its fourth season to search for the next realme brand ambassador. This yearly campaign is designed for those aspi

READ MORE...

HONOR wins 36 media awards at IFA 2023 following HONOR Magic V2 and V Purse launch

Global technology brand HONOR has officially unveiled its strategic vision for the future of smartphones at IFA 2023. During its keynote session entitled “Unfold Tomorrow” HONOR CEO George Zhao outlined the brand’s commitment to making foldable smartphones mainstream, with its latest human-centric innovations including the lightest and slimmest inward foldable smartphone of HONOR, the Magic V2. The brand also unveiled the HONOR V Purse, a new concept that reimagines a foldable smartphone as a wearable, fashion-forward purse, offering endless possibilities for style and self-expression.  “HONOR's foldable smartphones have come a long way, with each iteration showcasing remarkable advancements in design, functionality, and durability,” said George Zhao, CEO of HONOR. “Not only that, but with our phone to purse concept brought to life through the HONOR V Purse, we are exploring sustainable solutions that leverage emerging foldable technology to empower creativity and shape tomorrow's life

READ MORE...