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DITO Bags 3 Awards at Prestigious Marketing Excellence Awards (MEA) 2024

DITO Telecommunity's digital marketing campaign, Galing DITO, continues to shine as a celebration of Filipino talent and excellence, winning two gold awards and a silver at the prestigious Marketing Excellence Awards 2024 (MEA). The campaign earned gold in both Excellence in Social Media Marketing and Excellence in Multilingual Marketing, while also securing silver in Excellence in Brand Strategy. The Marketing Excellence Awards, a Singapore-based platform, recognizes outstanding marketing campaigns across Asia. The winners were selected by an independent panel of senior industry experts, making DITO's win a significant milestone in celebrating Filipino creativity and talent. Initially launched in 2022, Galing DITO returned this year with a focus on showcasing Filipino excellence by spotlighting emerging talents from diverse cultural backgrounds. The campaign featured an impressive lineup of artists, including Grace Palicas, a tattoo artist from Cordillera; Nhoda Muñoz, a miniature a

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What You Need to Know About the Versatile XPAD, Infinix’s First Tablet

Infinix is launching its very first tablet, the XPAD, in the Philippines soon. Just like its popular smartphones, Infinix’s XPAD has innovative features, setting a new benchmark with its advanced ChatGPT voice assistant, powerful processor, and expansive memory. In today’s mobile age, tablets have become just as popular as smartphones. They make watching content so easy—and on a bigger screen too. If you’re a student, your tablet can act as a laptop for taking down notes and typing reports (you can pair it with a Bluetooth keyboard) and reading your reviewers on the big screen. The XPAD meets all these needs with its top-notch entertainment and versatile learning features. Redefining learning and entertainment The XPAD is powered with the Helio G99 processor with 4G LTE Connected for unmatched performance. This makes sure that you can run apps smoothly without worrying about any disruptions to your studies and streaming. Its 11” FHD Bright Display also lets you read text clearly and

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Fortinet Annual Report Finds Increasing Linkage Between Cybersecurity Breaches and Skills Shortage

Fortinet, the global cybersecurity leader driving the convergence of networking and security, released its 2024 Global Cybersecurity Skills Gap Report, which highlights ongoing challenges related to the cybersecurity skills shortage impacting organizations around the globe. Key findings for the Philippines from the global report include: Organizations are increasingly attributing breaches to the cyber skills gap Breaches continue to have significant repercussions for businesses, and executive leaders are often penalized when they happen Certifications continue to be highly regarded by employers as a validator of current cybersecurity skills and knowledge Numerous opportunities remain for hiring from diverse talent pools to help address the skills shortage The Cyber Skills Gap Continues to Impact Companies in the Philippines An estimated 4 million professionals are needed to fill the growing cybersecurity workforce gap. At the same time, the 2024 Global Cybersecurity Skills G

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Watsons and Punlaan School Apprenticeship Program for Pharmacy Assistants Holds Graduation for 1st Batch of Scholars

Leading health and beauty retailer Watsons, in partnership with Punlaan School, held the 1st commencement exercises for the apprenticeship program’s pioneer batch of 20 scholars who have successfully completed a six-month pharmacy assistant apprenticeship program. The apprenticeship program began with the hopes of Watsons fulfilling their commitment to provide job opportunities for the youth and to address the gap in employing pharmacy assistants. To fill the gap, Watsons entered into a partnership with Punlaan School with the goal of providing underprivileged young women adequate training to be pharmacy assistants, which would provide them with a steady career. The Watsons-Punlaan School apprenticeship program lasts for six months, including three months of in-school learning and three months of practical application conducted in Watsons stores. Apprentices receive an allowance for the duration of their training , and those who have successfully completed the program are employed by

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Get a Productivity Boost with The Newly Launched realme C61

realme Philippines has announced that the realme C61 is now officially available in the local market. Similar to its predecessors, the new addition to the crowd-favorite C Series guarantees a Quality Champion Experience at an entry-level price point. The realme C61 boasts impressive features that simplify the users' daily tasks, eventually helping them enhance their lifestyle and boost their productivity and creativity. Here are three features of the realme C61 that make it a bang-for-the-buck smartphone. Massive storage for smoother multitasking Never worry about keeping multiple apps in the background, as the realme C61 is engineered with realme’s innovative DRE (Dynamic RAM Expansion) technology. This intelligently converts unused storage into virtual RAM, allowing users to enjoy smoother multitasking, faster app launches, and an enhanced performance experience. The realme C61 comes in two storage variants where the 6GB+128GB supports either 4GB, 6GB, or 12GB full DRE, while th

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Coins.ph Welcomes Yassi Pressman as Brand Ambassador!

Coins.ph, the largest and most trusted crypto app in the Philippines with 18 million customers, proudly introduced its newest endorser — celebrity actress Yassi Pressman. The unveiling of Yassi as the new Coins.ph Brand Ambassador also coincided with the unveiling of Coins.ph's new ad campaign which will soon be released to the public. The campaign stars Yassi Pressman alongside Coins.ph CEO Wei Zhou. “We are thrilled to welcome Yassi to Coins, her dedication to making a positive impact on people’s lives and vibrant personality align perfectly with our mission to make digital assets accessible to every Filipino," said Zhou. "Together, we can inspire more Filipinos to embrace the potential of crypto and take charge of their financial futures.” Known for her dynamic career and being an avid supporter of crypto and web3, Yassi embodies the spirit of innovation that Coins.ph champions as it continues to offer innovative financial services to millions of Filipinos. “I am honored to be p

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100,000 Thriving Entrepreneurs Are the Real Innovators for Enstack’s Latest AI-Powered App Update

Enstack, the AI-powered business management app, has launched a major app upgrade. The update was co-created with the help and active involvement of Filipino entrepreneurs. This approach, combined with AI technology, ensures Enstack continuously evolves to meet the unique needs of businesses in the Philippines. The new Enstack update adds personalized to-do lists and quick access to essential tools, improving task management and providing real-time financial insights that can help entrepreneurs make informed decisions quickly. In the previous version of the app, 30% of new users received their first order within three days of onboarding. This impressive statistic highlights how user-friendly the platform is and how quickly entrepreneurs can start selling online. With the latest updates, Enstack aims to increase this to 50%, showcasing even greater efficiency. This also underscores the high level of tech-savviness of Filipino entrepreneurs, pointing to a massive opportunity for busines

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Holiday Packages, Now For the First Time, Affordable For All Filipinos

Holiday Packages for Filipinos at Half the market rate! Holiday Factory is offering Filipino travelers a chance to experience amazing holidays at half the market rate coupled with high service standards. This means travelers can now get more for less! “To celebrate the launch as the first tour operator, Holiday Factory is hosting a Mega Giveaway of 100 holiday packages to 100 lucky Filipinos. Everyone can participate for Free by registering on www.holidayfactory.ph” says Sandra Daemmrich, General Manager at Holiday Factory. This award-winning, online tour operator carries out bulk purchasing of flight tickets, hotel room nights, and other services, allowing them to pass on significant savings to their customers, ensuring they receive the best possible deal. “Research on the Philippines market indicates that more than 1/3 of the population is seeking affordable holidays but is underserved due to the lack of real tour operators. That's why Holiday Factory is entering the market as the

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Trend Micro to Spotlight Evolving Technologies at the Return of its Annual Cybersecurity Conference DECODE

This coming September 10, leading cybersecurity company Trend Micro Philippines is once again hosting its annual cybersecurity conference DECODE with the theme DECODE 2024: Fusion Forward. For this year’s conference, Trend Micro will highlight the pressing need to fuse together and integrate different technologies to produce holistic and multi-faceted solutions to cyberattacks and threats. Through the advanced and integrated use of cybersecurity fundamentals, there is greater potential for increased cyber protection against different types of threats. “With the continuous advancements in AI and its integration into more systems and devices we use everyday, we at Trend Micro recognize the need to consistently be one step ahead of trends and cyber threats. Through rigorous research and upskilling, as well as through efforts such as DECODE, we aim to further reinforce the need for robust and resilient security to our customers and partner organizations, as well as to fellow cybersecurit

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Sky Cable Teams Up with Converge to Deliver Faster, Superior Internet Service

Sky Cable Corporation will bring faster, superior, and more reliable internet service to new and existing Sky Fiber subscribers by utilizing the pure fiber network of Converge Information and Communications Technology Solutions, Inc.  Sky Cable Corp. has entered into a commercial arrangement with leading Philippine fiber broadband provider Converge Information and Communications Technology Solutions, Inc. that will enable Sky to upgrade its network and improve services to its subscribers. Sky Chairman Mark Lopez said, “Converge has built a superior state of the art fiber network nationwide that Sky customers will soon experience."   Sky President and Chief Operations Officer Claudia Suarez said the initiative with Converge supports Sky’s transformation plan that is aimed at improving Sky’s products and services. “Through the arrangement with Converge, we expect Sky and its subscribers to benefit from the world-class fiber network that Converge has built over the last few years,” she sa

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