PLDT's Digicon 2018 challenges businesses to be fearless
Over 1,000 C-level executives, business owners, and key decision makers gathered at one of the largest and most recogniable digital conventions in the country, the Philippine Digital Convention (Digicon). Spearheaded by PLDT Enterprise, the B2B arm of the country's leading ICT and digital services provider, in partnership with premier global market intelligence provider International Data Corporation (IDC), the fourth edition of Digicon was held at the Marriott Grand Ballroom in Pasay City from June 21 to 22, 2018. "Digital innovation is at the core of our business transformation at the PLDT Group, given the constantly evolving technology landscape today. The future of societies and enterprises is anchored on their ability to evolve, and deal with ever present disruption is to adapt to what's here, what's now, and what's about to come," said PLDT and Smart EVP and Chief Revenue Officer and ePLDT President and CEO Eric Alberto. Embarking on the theme Be Fearless, the 2018 Digicon serv
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