PAL Mabuhay Miles, SM Advantage Card launch 'Shop To Fly, Fly To Shop' campaign
Philippine Airlines' Mabuhay Miles has announced a momentous partnership with SM Advantage Card (SMAC) that will make traveling and shopping more rewarding. PAL Mabuhay Miles and SMAC, two of the country's most enduring customer loyalty programs, recently launched "Shop To Fly, Fly To Shop." Through the new lifestyle program, PAL's frequent flyers can convert their Mabuhay Miles to SMAC points. SM loyal shoppers, meanwhile, can convert their SMAC points to Mabuhay Miles. The partnership agreement between PAL Mabuhay Miles and SMAC was signed during an exclusive media launch held at the C Lounge, Conrad Manila in Pasay City. Key executives who led the signing of the agreement include PAL President and COO Stanley Ng, PAL Senior Vice President and General Counsel Atty. Carlos Luis Fernandez, SM Food Retail Group Executive Director Herson Sy, and Digital Advantage Corporation COO Kevin Hartigan-Go. With the "Shop To Fly, Fly To Shop" campaign, every 500 Mabuhay Miles Points can be co
READ MORE...