917Ventures to businesses: 'RUSH' to GCash’s GLife
Brands clamor to win over customers’ precious mobile screen time in a highly-digital environment, and companies continue to find ways to innovate and bring better solutions to the fore. 917Ventures, the country’s largest corporate venture builder, gives businesses an opportunity to make their brand rise above the clutter and reach customers faster through RUSH and GLife, the latest feature of GCash. GLife is a ‘one-stop’ digital platform that meets customers’ lifestyle needs from food, beauty essentials, to groceries and movie tickets. Through GLife, brands can bring their products and services to over 39 million GCash registered users, attract new customers and engage with existing ones. As businesses create mini-apps within GLife, they can maintain their brand identity while enabling a frictionless user experience leveraging GCash's simple sign-on and payment functionalities. RUSH, on the other hand, makes it easy for merchant partners to be onboarded on GLife with their out of t
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