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Durex unsheaths 'Always Come Prepared' campaign in PH

Globally, the incidence of new transmissions of the Human Immunodeficiency Virus (HIV) has slowed down. In the Philippines, however, official data from the Joint United Nations Programme on HIV/AIDS (UNAIDS) show that there has been a 174% increase in HIV cases since 2010. “There is an urgent and pressing need to curb the infection. While the rest of the world has decreasing rates, we are going the opposite way. This is something that is very alarming,” said Karol Canlas, Brand Manager of Durex Philippines. With its rising HIV numbers, the Philippines is of special interest to Durex. The world’s leading condom brand launched its Always Come Prepared campaign that amplifies the message of protecting one’s self from the threat of HIV and other sexually-transmitted diseases (STDs). The campaign, which uses a quirky visual of a toy soldier using a condom as a parachute, wants to bring the conversation of the HIV threat into a more understandable level and easy to digest way for the general

Trend Micro boosts presence, stages security summit in PH

Trend Micro Incorporated is beefing up its presence in the Philippines in the corporate and consumer segments. It also continues its important role as a source of employment in the country. Ian Felipe, Philippine country manager of Trend Micro, said he is bullish on the performance of the company because of the warm response of the market as manifested by the five-fold rise of its sales force over the past five years. “This is an indicator on how we plan to continuously expand and develop the local market and help organizations in the cybersecurity front,” Felipe said. “At the same time, Trend Micro is continuously investing in talent. We have boosted our recruitment efforts, and this has grown more than 40% over the five-year period.” Moreover, the company reported substantial growth in sales in the Asia Pacific region covering Australia, the Middle East, and Southeast Asia driven by the huge demand in network security related business including cloud-related business. Net sales

XCALE e-commerce summit happening on September 29

XCALE Group, the collaborative partnership of topnotch e-commerce gurus and pioneers, announces the staging of the XCALE: Asia e-Commerce Summit 2018 event titled Tapping Into the Trillion Dollar e-Commerce Industry. Speakers from various e-commerce industries will share their expertise at the said event happening at the SMX Convention Center on September 29, 2018. XCALE: Asia e-Commerce Summit 2018 is a celebration of e-commerce which aims to elevate the businesses of attending participants. At least 1,000 participants are expected to attend. Confirmed partner-speakers and co-presenters include Alibaba, Lazada, Payoneer, OneOkada, ShineOn, ViralStyle, and many other entities from the e-commerce arena. The event was also made possible, thanks to the partnership with BDI, Inc., Franeta Mall, VendoRent, Leapreneur, Fulfillmen, Ximex, and Solidworks. Other event sponsors include 2GO, Unionbank, and SnippetMedia. Tickets are now available for purchase priced at regular PhP 3,000, bundled

UnionBank, Grab empower partner-drivers via EON

UnionBank, through EON, recently joined forces with Grab Philippines, to provide Grab Peers with EON Grab cards. Through the partnership, Grab Peers will get their incentives on their EON Grab cards, withdraw from any ATM here and abroad, and pay for purchases at VISA-accepting stores. "EON continues to be co-created by the e-gig community which includes online freelancers, online sellers, and now, the Grab Peers. It's a privilege to partner with Grab to showcase the world-class capabilities of EON's neo banking platform," said Paolo Baltao, Senior Vice President, EON Banking Group Head. With the help of the EON app, Grab Peers will get to enjoy the convenience of sending money, paying bills, and buying load and prepaid credits for AutoSweep and EasyTrip RFID through their smartphones and other compatible mobile devices. The use of UnionBank's EON card also ensures that Grab Peers' money is safe. With the capability to lock his EON card by using the app, a Grab Peer can make sure th

Jollibee leads Youtube PH Ads Leaderboard with four spots

The country’s leading fast-food chain once again proves that it can consistently dish out not only the most-loved langhap-sarap meals, but also the greatest number of engaging video advertisements. Further cementing its leadership in digital engagement, Jollibee dominated the 9th YouTube Ads Leaderboard in the Philippines with an unprecedented four videos making it to the list of most viewed ads for the first half of 2018. The viral Kwentong Jollibee short films “Signs,” “Status,” and “Homecoming” under the well-loved Valentine Series landed in the second, fourth, and fifth spots, respectively. The “Wassabi for Wasabi Fries” campaign featuring the brand’s collaboration with top YouTube creator Alex Wassabi also made it to the list at number six. This is the most number of videos from a single brand that made it to any YouTube Ads Leaderboard since it started in the Philippines. With all three of its heart-rending viral videos landing on the list’s top 10, #KwentongJollibee has also

LG honors heroes of Marawi on National Heroes Day

In the spirit of National Heroes Day, LG Electronics reaffirmed its longstanding commitment to providing assistance to the community with a donation-in-kind to the Victoriano Luna Medical Center (VLMC), a government hospital that provides sanctuary and support to injured soldiers, including those who suffered casualties in the Marawi siege. In a simple ceremony held on August 29 at the AFP Health Service Command, Mr. Inkwun Heo, Managing Director of LG Philippines, handed over ten (10) 1.5 HP Dual Cool Inverter Split Type Air Purifying Deluxe Airconditioners, two (2) 13kg Inverter Top Load Washing Machines, one (1) 24 cu ft Side by Side Refrigerator and ten (10) 43-inch Smart TVs to Col. Jeffrey Jake Gallenero, Philippine Army MNSA, Chief of Staff, AFP Health Service Command (AFPHSC). Also present were the chiefs of each operating unit and staff of the AFP Health Service Command. The project was initiated to ease the recovery of the valiant soldiers at the Orthopedic Heroes Ward who

Brother optimizes businesses with two new A3 printers

Brother takes great pride in developing inkjet printers that deliver greater reliability, innovation and cost-effectiveness. This same unwavering commitment to its ‘Customer First’ approach can be found in Brother’s newest A3 Inkjet Printer Series for businesses and home-office users with high print volumes. “Many businesses are considering A3 inkjet printers for creating their business plans and presentations, or design materials such as floor plans, blueprints, site images, and technical drawings,” says Glenn Hocson, President at Brother Philippines. “However, such high-print volumes, ink replacement can be extremely costly. Brother’s latest A3 Inkjet Printer Series in 2018 have been designed for outstanding cost-efficiency and business productivity while delivering the same quality and reliability for which Brother is renowned.” This new series features an Inkjet Printer HL-T4000DW and Multi-Function Centre, MFC-T4500DW. Performance and enhanced features for this new inkjet printe

DLSU-Manila wins Schneider's Go Green in the City PH Finals

Schneider Electric held the Philippine Country Finals of the Go Green in the City 2018 at the Holiday Inn & Suites, Makati on August 14, 2018, granting De La Salle University-Manila back-to-back wins with Team Green Goldies bagging this year’s national competition. Go Green in the City is an annual global business case challenge hosted by Schneider Electric to empower students to unleash their skills and creativity in creating the next big innovation to promote smart cities and green energy management. This competition enables Filipino students to be more proactive in dealing and addressing global problems, thus providing topics on sustainability and inclusivity, the digital economy, smart supply chain, cybersecurity, and no boundaries or bold ideas for going green. It also grants them knowledge and insights from industry leaders and experts. Schneider Electric also strengthens its bid for women empowerment by having at least one female student in each participating team. For the fir

Acer sets the bar higher for DOST's IMake WeMake 2018

During the Department of Science and Technology's (DOST) launch of the Imake.WeMake competition in 2016, many young Filipinos showcased their creativity and skills in developing inventions that can help address some of the country's societal problems. The competition proved effective in encouraging young Filipinos across the country to use their aptitude in science and technology in devising creative solutions in food safety, health, education, and security and disaster mitigation. This year, DOST partnered with local ICT giant, Acer Philippines, to host the derby's sophomore run using its Internet-of-Things toolkit, Acer CloudProfessor. “Equipped with the CloudProfessor, young Filipinos can now easily apply programming in their innovative solutions. Coding can be a challenge for young innovators that all it takes is one wrong character for your code not to run. Acer CloudProfessor helps students with the wide selection of built-in codes that can easily be adapted in their creation,”

Ramco Systems, AP Cargo ink multi-million dollar deal

AP Cargo Logistic Network Corp., Philippines’s leading domestic provider of express logistics for air cargo and other goods, recently announced that it will implement Ramco Systems’s Logistics Software to streamline its freight operations nationwide. Ramco, an award-winning provider of enterprise software on cloud, mobile, and tablets, beat local and global vendors to secure the partnership with AP Cargo. It will roll out its integrated Logistics platform bundled with next-gen Finance and HR, for the benefit of more than 1,600 employees, covering over 500+ fleet, reducing manual workloads and generating cost savings while automating tedious administrative tasks. The partnership comes at a time when Philippines is rapidly adopting IT solutions to ramp up its logistics capabilities and infrastructure. According to ResearchAndMarkets.com, the Philippine freight and logistics market is expected to be worth USD 60.22 billion by 2023, with the rise of e-commerce, Internet penetration, and

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Durex unsheaths 'Always Come Prepared' campaign in PH

Trend Micro boosts presence, stages security summit in PH

XCALE e-commerce summit happening on September 29

UnionBank, Grab empower partner-drivers via EON

Jollibee leads Youtube PH Ads Leaderboard with four spots

LG honors heroes of Marawi on National Heroes Day

Brother optimizes businesses with two new A3 printers

DLSU-Manila wins Schneider's Go Green in the City PH Finals

Acer sets the bar higher for DOST's IMake WeMake 2018

Ramco Systems, AP Cargo ink multi-million dollar deal