Visa & Shopee Team Up to Launch Where You Shop Matters to Encourage Filipinos to Support Local Merchants and SMEs to Go Digital
Visa, the world’s leader in digital payments, has launched Where You Shop Matters to encourage consumers to support local businesses while helping SMEs to go digital following the onset of COVID-19. The initiative is part of Visa’s broader small business strategy and follows commitments the company has made to support 10 million small and micro businesses in the Asia Pacific, and a global commitment from the Visa Foundation of USD210 million to provide COVID-19 emergency relief for the small business sector. As part of the Where You Shop Matters initiative, Visa has partnered with Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, to help support thousands of local small businesses who are selling on Shopee. Visa and Shopee will be creating campaigns to enable Visa cardholders to enjoy discounts when they shop at these local merchants. “We introduced Where You Shop Matters to support our small businesses in the Philippines. The impact of COVID-19 for these business
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