GCash Banners Support for Filipino MSMEs at Singapore Fintech Festival 2024
Supporting the growth of micro, small, and medium enterprises (MSMEs) from their inception to maturity will help build a stronger and more inclusive economy for the Philippines. This was the key insight that GCash, the Philippines' leading finance super app and largest cashless ecosystem in the country, emphasized before global fintech leaders during the recent Singapore Fintech Festival, the premier financial technology event that brought together industry leaders, innovators, and stakeholders from around the world. During a panel discussion at the SFF 2024 main stage titled, "Safeguarding the Economy’s Backbone: Accelerating Global SME Financing through Digital Services”, GCash president and CEO Martha Sazon emphasized that supporting MSMEs is not merely about offering products or services, but about enabling these businesses to reach their full potential. "We journey with our customers from being small and struggling to growing and becoming bigger because each MSME is on a journe
READ MORE...